Companies ditch data as GDPR deadline approaches

A new study from IBM reveals that nearly 60 percent of organizations surveyed are embracing the GDPR as an opportunity to improve privacy, security, data management or as catalyst for new business models, rather than simply a compliance issue or impediment. To reduce their exposure, the study indicated that the majority of companies are being more selective in the data they collect and manage, with 70 percent disposing of data ahead of the deadline for compliance.

Companies’ preparation for GDPR comes in the wake of increased scrutiny from consumers on businesses’ management of personal data. A separate poll of 10,000 consumers, conducted by Harris Poll, found that only 20 percent of U.S. consumers completely trust organizations they interact with to maintain the privacy of their data.

Read more about the findings of the new study from IBM on Help Net Security.

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